Moniker is an identity studio based in San Francisco, California. We combine the power of design, language, and strategy to give companies greater agency over who they are, how they operate, and what value they bring to the world.

For 10 years, we’ve collaborated as a small, senior team without the layers of management that get in the way of great work.

We’ve built brands from scratch. We’ve prepared global companies for IPO. We’ve given legacy companies a shot of life. And we’ve developed a process of building brands from the inside out so companies can differentiate while making more intentional decisions and better aligning internal teams.